about brandon
Brandon Powers is a creative director + choreographer who creates experiences across physical and virtual space. Blending his background in contemporary dance, theatre, and immersive technology, his work focuses on capturing liveness in the digital, building interdisciplinary communities, and shifting culture towards a more embodied future. Brandon harnessed his knowledge as a movement practitioner to devise Embodiment Design, a methodology for designing more human-centered XR experiences.
His projects span technologies and forms incorporating AI, extended reality, and live performance including VR sage Queerskins: ARK (Venice International Film Festival 2020, Tribeca Film Festival 2020), co-produced by Intel Studios, AI-powered immersive installation, Frankenstein AI (2018 Sundance Film Festival), and movement
He has worked alongside Tony Award winner Andy Blankenbuehler for Bandstand (Broadway/Paper Mill Playhouse) and created live work at La MaMa, HERE, Ars Nova, Performance Space NY, and Ace Hotel Brooklyn.
On TikTok, Brandon has grown a community of over 70,000 followers sharing his work and tips on becoming a creative professional. His videos have been recognized by BroadwayWorld and Playbill, with the latter naming him the “unofficial director” of the Ratatouille Musical phenomenon.
Brandon is a proud graduate of Northwestern University, Onassis ONX Member NEW INC alum, Associate Member of SDC, co-Founder of 5th Wall Forum, and staff member of Musical Theatre Factory where he leads MTFxR, a program supporting the next generation of XR musicals. He is considered a leading bridge builder between artists and technologists and has led workshops and spoken at the National Endowment for the Arts, Nanyang Academy of Fine Art, Creative Tech Week, the TCG National Conference, Verizon’s 5G Lab and Lincoln Center.
vision & values
Brandon’s vision is to work across forms, platforms, and technologies and create a more embodied future. He hopes to build this future with city governments, theaters, theme parks, and more, transversing private and public space.
Brandon values a multidisciplinary approach and seeks to create multiplatform experiences that center on interactivity and audience agency.
Brandon advocates for artists’ role as culture builders, interdisciplinary translators, and creative engines.
Brandon is a problem solver, collaborator, and instigator provoking challenging questions about our relationship to media and technology.